The Black & White Guide To Selling

There’s a lot to know when it comes to selling a home in Melbourne. Whether you’re selling your first house or apartment or you’re a seasoned Seller, our in-depth Selling Guide will take you through all the steps. Contact us (Free Market Appraisal) today to grab your free copy.

Home Preparation

You know what they say: you never get a second chance to make a first impression. Preparing your home for sale is hard work, but do it right and you’ll reap the rewards of your efforts in your bank account.


Your home is only worth what a Buyer is willing to pay, but the right pricing strategy can make the difference between how much money is left in your pocket and how much is left on the negotiating table.

Getting noticed

Your home is never going to be the only one for sale. So how do you get buyers to take notice, especially in a competitive market? From staging and photography to listing descriptions and marketing, there are many steps to selling your home. Contact us so you’ll know how to encourage the biggest pool of potential buyers.


Your hard work has paid off…and you’re getting an offer from a Buyer. Once you receive an offer, you can respond in one of 3 ways:

  1. Accept the offer as is – congratulations, you’ve just sold your house!
  2. Make a counter-offer (with better conditions and/or price for yourself) – the Buyer at this point can accept your counter-offer, make another counter-offer or walk away altogether.
  3. Decline the offer and walk away.

Negotiating is a fine art, and if you’ve chosen your agent wisely, they’ll provide solid advice and guidance to get you the price you want. The final price decisions when selling your home are always yours to make, but it helps to have a strategic negotiator on your side.